About Us 2020-02-14T12:44:26+00:00

About Fun Union

We create and distribute entertaining and educational animations for preschoolers and primary schoolers that help to develop key life skills, including communication, cooperation, creativity and critical thinking. Headquartered in Hong Kong, FUN Union has a portfolio that includes internationally celebrated and award-winning animation brands ­– KikoRiki, BabyRiki and PinCode.

Over 3 billion views on digital platforms
Hours of Content

Meet the Team

Our team is united by our shared love for educational entertainment and children’s animation. Together, we are as rich a cast of characters as the Riki we represent, with skills and experiences that shape our approach.

Ilya Popov
Ilya PopovBoard Member
Ilya was instrumental in bringing together the Riki universe and FUN Union’s philosophy. As the general producer for the Riki Group and co-author of the much-loved KikoRiki series, Ilya uses his business acumen and appreciation for quality children’s content to continue to provide direction and insight to FUN Union.
Diana Yurinova
Diana YurinovaCEO
Diana has over 10 years of sales and development experience, including launching the animation department at Russian broadcaster CTC Media. She has been overseeing Riki Group’s global development and distribution since 2016 and last year secured a strategic partnership with Chinese giant Alibaba for Riki Group. Diana will aim to consolidate international marketing, sales and development within FUN Union and Riki Group to grow the Riki Universe.
Valeria Korotina
Valeria KorotinaMarketing Director
Valeria has over 15 years’ experience in international marketing. She’s been helping international organizations promoting their products and services in the Russian market and vice versa. At FUN Union she’ll explore new opportunities of digital marketing to promote Riki brands globally and grow the communities around them.
Simon Voronin
Simon VoroninContent director
Simon has more than 8 years of animation production experience, during which he’s overseen multiple projects as an executive producer, including Russian-Chinese co-production of ”Kikoriki 3D” series. As a scriptwriter Simon has created over 50 scripts, contributing to several hit TV-series, such as “Baby Riki”, “Pin Code”, “Kid-e-Cats” and others. At FUN he’ll be responsible for “Panda and Krash” animated series production in partnership with CCTV Animation, as well as for production of various content to support FUN brands.
Cindy Bian
Cindy BianLegal Counsel
Cindy is a qualified lawyer in China with rich experiences in the intellectual property area and general commercial matters. Before joining FUN, Cindy had worked as in-house counsel in the multinational companies and as associate in the law firm. With her extensive experiences and deep understanding of the business, Cindy helps us stay on the right side of the law.
Dorothy Chan
Dorothy ChanSenior Consultant, Brand Management
Dorothy is a senior professional in brand/IP management in the Asia Pacific region with particular expertise in China. She has over 20 years experience working with some of the industry’s biggest global brands such as Disney, Hasbro and eOne in developing integrated brand portfolio through content distribution, brand marketing, consumer products licensing and key account management. With her extensive market & business knowledge, Dorothy will assist FUN Union to build solid brand platform strengthening BabyRiki, KikoRiki & PinCode presence on the ground in China.
Mayfow Shan
Mayfow ShanCommunications & Project Manager
Mayfow focuses on content distributed in Chinese market, taking use of her experiences and skills to communicate and cooperate with external partners. She also works on aligning corporate communications to facilitate communications between teams across the world.
Silvia Zhou
Silvia ZhouMarketing Director (China)